ABOUT THE LEADERSHIP CAPITAL GROUP LLC
The Leadership Capital Group LLC is a cooperating group of management consulting firms and
leadership training organizations specializing in the evaluation, development and transition of
leadership talent. Family-owned and operated since 2000, most LCG associates have worked together
for years on consulting and training projects of all sizes and complexity. They represent a diverse
group of unusually qualified and capable individuals, each with a first-class set of credentials and years
of real-world executive experience. LCG affiliates have authored several of the best-selling
management development and strategy development processes in the marketplace today, in addition to
over 50 full-length books and 200 articles.

Ashby Learning Systems is the division of The Leadership Capital Group LLC dedicated to bringing to
American teenagers the same standard of leadership development provided to Fortune 500 managers
and executives. Past and present LCG clients include:



Abbott Laboratories
Advanced Micro Devices
Alcoa
Allstate Insurance
American Council on Ed.
American Express
Anheuser-Busch
AT&T
Bank of New York
Black & Decker
Boeing
Bristol-Myers Squibb
Coca-Cola
Computer Associates
Deere
Delta Airlines
Disney (Walt)
Dow Chemical
Duke Energy
Dupont

The Great Expectations process was designed and written by Dr. Franklin C. Ashby, with research and
editorial assistance from Dr. Arthur R. Pell. Together, they remain two of America's most successful and
prolific developers of leadership training processes. Programs designed and directed by Ashby & Pell
have been attended by over 4 million people in 85 countries, including managers and executives from
all of the Fortune 500.

































FRANKLIN C. ASHBY, PH.D.

The author or co-author of four highly-regarded books on management and organizational strategy, Dr.
Frank Ashby has been described several times by major news outlets as one of America's leading
experts in leadership development and the building of high-performance organizations.

Currently the president and CEO of The Leadership Capital Group LLC in New York, Dr. Ashby was
previously executive vice president and chief learning officer of Manchester Partners International, and
the president of Manchester Training. He also served as the incoming president of one of America's
largest IT training companies during his career, and as the vice president of instruction and the chief
educational officer of Dale Carnegie & Associates, Inc., the world's largest for-profit leadership training
organization. Over 3.5 million people in 85 countries have participated in leadership programs designed
or directed by Dr. Ashby, including managers and executives from all of the Fortune 500.

During his years at Dale Carnegie, Dr. Ashby was responsible for all matters pertaining to the
administration, design and delivery of all Carnegie programs and services in 77 countries, plus a global
teaching staff of 20,000 instructors and class assistants. His leadership and executive coaching
processes have been recognized by industry experts and Fortune 500 clients worldwide for their
quality, impact and comprehensiveness, resulting in his reputation today as one of America's premier
leadership authorities. His book,
Developing Effective Leadership Programs (ASTD), with Dr. Jack J.
Phillips, draws on the proprietary design and quality assurance methods developed by Dr. Ashby and
his colleagues; and is still regarded as one of the better college guides on the design and development
of comprehensive leadership training programs.

An award-winning speaker and corporate spokesperson, Dr. Ashby has participated in dozens of media
interviews over the years, including segments for Good Morning America, Today in Japan, Edgewise,
The London Evening News, It's Your Money and The Fox Report. Presentations include featured talks at
leading business, academic and government agencies including The American Council on Education, The
U.S. Department of Education, The FBI Academy, The National CEO Conference (Manila), Junior
Achievement, The Boston Consulting Group, The Columbia Business School, Microsoft Corporation, The
Disney Institute, Motorola University and Yale University. In 2002, his book,
Embracing Excellence
(Prentice-Hall Press) with Dr. Arthur Pell, was voted one of
The 30 Best Business Books of the Year by
Soundview Executive Book Summaries and Business Book Review.com. Other books by Dr. Ashby include
World Class, Revitalize Your Corporate Culture and the upcoming The Exponential Effect. Details can be
found at Amazon.com and in bookstores.

The originator of
The Organizational MRI, The Exponential Effect and Weave curriculum designs, Dr.
Ashby is a former member of the
Commission on Educational Credit and Credentials at the American
Council on Education in Washington, D.C., and a former chairman of the
Business Advisory Board at
ACE-CREDIT. A nationally-known expert in organizational strategy and measurement systems, he's
participated in briefings for former president Bill Clinton and several members of Congress over the
years, been recognized for his service to the FBI Academy by former FBI Director Louis Freeh, and was
listed twice during the Reagan administration among
wish list candidates for Congress by a top Long
Island business association. In 1996, he served as an analyst for MS-NBC during the first Clinton-Dole
debate, and as a presentations advisor to congressional candidates in Texas and New York.

Dr. Ashby is a former host of the award-winning radio talk show, Career Clinic (WNYG), and a former
acting president of the Columbia University Alumni Association (L.I. Region). He received a tryout with
the New York Mets at Shea Stadium following his senior year in college. A graduate and former guest
lecturer at the Summer Institute in Management Systems at the Columbia Business School, he currently
serves as a dissertation advisor to doctoral students at the University of Southern Mississippi.

Dr. Ashby served as a Deputy U. S. Marshal (WAE) in Brooklyn, NY (EDNY) from 1975-1981. He holds a
Ph.D. in management and organizational development, an M.A. in adult learning from Columbia
University, an M.B.A. in management from The New York Institute of Technology and a B.A. in counseling
psychology from Hofstra University. He and his wife, Rita, and their son, Danny, live on Long Island.

More information about Dr. Ashby's background can be found in recent editions of
Who's Who in America
and
Who's Who in the World.

ARTHUR R. PELL, PH.D.













One of America's best-known and most prolific business authors, Dr. Arthur R. Pell specializes in
leadership development, human resources consulting and career management for The Leadership
Capital Group LLC.

The author of 40 full-length books and over 150 articles, recent efforts include
Embracing Excellence
with Dr. Ashby, the revised version of
Think and Grow Rich, the classic best-seller by Napoleon Hill, the
best-selling
Complete Idiot's Guide to Managing People and The Supervisor's Infobank, a main selection
of the Executive Book Club.

Dr. Pell was selected from a list of prominent business authors to write the first revised edition of Dale
Carnegie's classic
How To Win Friends and Influence People, which was later named the #1 Leadership
Book of the 20th Century
by Business Life Magazine. His popular column, The Human Side, was published
in 170 magazines throughout the world for twelve years.

The co-founder of Harper Associates, the well-known career management firm with offices throughout
the United States, he also created and conducted a host of nationally-recognized seminars in various
aspects of human resources management for
Dun and Bradstreet's Business Education Services
attended by over 300,000 managers and executives in all 50 states and other parts of the world.

The recipient of several important literary, teaching and community awards, Dr. Pell has appeared on
The Today Show, Good Morning America and dozens of TV and radio talk shows; and served on the
faculties of New York University, The City University of New York and St. John's University. He holds a
Ph.D. in business administration, plus an M.A. in psychology and B.A. in economics from New York
University, and a professional diploma in counseling psychology from Cornell University. The father of
two children and the grandfather of three, Dr. Pell and his wife, Erica, live in Westchester, New York.
More details about Dr. Pell's background can be found in
Who's Who in America and Contemporary
Authors
.

Exxon Mobil
FBI
Federated Department
Stores
Fedex
Foot Locker
General Motors (Parts Div.)
Gillette
Goldman Sachs Group
Goodyear Tire & Rubber
Hartford Financial Services
Hershey Foods
Home Depot
Hormel Foods
Host Marriott
IBM
International Paper
Johnson & Johnson
Kellogg
Keyspan
Marsh & McLennan
McGraw-Hill
Merrill-Lynch
Microsoft
Milliken
Morgan Stanley
Motorola
New York Times
Nike
Novartis
Penney (J.C.)
Pepsico
Pfizer
Pitney Bowes
Proctor & Gamble
Pulte Homes
Readers Digest
Association
Saks
Sanofi-Aventis
4 MILLION GRADUATES
WORLDWIDE

Over 4 million adults in 85
countries have participated in
leadership processes designed
or directed by Drs. Ashby & Pell,
including managers and
executives from all of the
Fortune 500.

And now
teenagers
can, too!

*******

A $200B A YEAR
INDUSTRY

"Leadership training is a $200B
industry right now, with nearly
75M working adults worldwide
participating in training
programs of various types
every year.

We think that's
great, but we'd
like to see teenagers around the
world given a similar
opportunity."

Franklin C. Ashby, Ph.D.
National CEO Conference
Manila

*******
OUR MISSION IS SIMPLE
10-20-10

We're in the business of giving
serious-minded teens
10-times
more in value than competing
programs,
20 years earlier in life
than thousands of Fortune 500
executives, for a full
10-times
less in price.

Franklin C. Ashby, CEO
The Leadership Capital Group LLC

*******

FAR EXCEEDING
EXPECTATIONS

Several years ago LCG members,
in partnership with Motorola
University, led one of the largest
studies of class member
satisfaction ever by a
management consulting firm.

Involving over 250,000
graduates of programs designed
by LCG members and 8,000,000
pieces of feedback, Motorola
researchers found class member
expectations were met or
exceeded 98.6% of the time - -
or about 36 percentage points
higher than the industry
average.

The study measured perceptions
in 5 important training areas:

Program Design
Results Generated
Program Relevancy
Quality of the Program Materials,
and
Quality of the Instruction

*******

Go GET 'em!
greatexpectationsforteens.com
The Leadership Capital Group LLC
is a privately-held limited liability
company in New York. Unless
otherwise specified on this
website, it is not affiliated with
any organization bearing the same
or similar name.
Great Expectations does for kids what the Fortune 500 does
for its best managers and executives...

... Just 20 years earlier in life and for a lot less.

Franklin C. Ashby, Ph.D.

2009-2012 GREAT EXPECTATIONS ADVISORY BOARD













DONALD M. DUNBAR
Founder, Dunbar Educational Consultants

Donald Dunbar founded Dunbar Educational Consultants in 1984. His career in education spans more
than 30 years, having served as teacher, chaplain, coach, guidance counselor and admissions
consultant at a number of schools, including St. Paul's School in New Hampshire, Institut Le Rosey in
Switzerland, Brent School in the Philippines, the Weston, Massachusetts public schools and Phillips
Academy, Andover in Massachusetts.

The author of the highly-acclaimed book,
What You Don't Know Can Keep You Out of College, Don earned
his Bachelor's Degree from Colby College and Master's Degrees in Literature from Wesleyan University,
Theology from the Episcopal Divinity School at Harvard and Education from Boston College.













ED GERETY
President & CEO, Gerety Presentations

Ed Gerety is President and CEO of Gerety Presentations in Exeter, New Hampshire. He is recognized as
one of the most sought after youth motivational speakers and leadership trainers in the United States.
Ed is the author of the highly acclaimed book
Combinations: Opening the Door to Student Leadership and
is a contributing author of four books on leadership and personal development, which are based on his
over twenty years of experience working with outstanding college-bound and career-bound teenagers
from all ethnic and socioeconomic backgrounds. He has spoken to audiences in all 50 states, throughout
Canada, and Europe reaching over one million teenagers.

Ed serves on the Board of Directors for The National Speakers Association and has been awarded their
highest earned designation, Certified Speaking Professional (CSP), an honor held by less than 10% of
speakers who belong to the International Federation of Professional Speakers.













ERIC KILLIAN
Associate Professor, The University of Nevada

Eric is a tenured Associate Professor with the University of Nevada Cooperative Extension working in
the Las Vegas Nevada area. He has spent over 20 years working with youth and their families in a
variety of settings. He specializes in positive youth development and training those that work with
youth. He is active on several national committees helping to shape a National Youth Development
Agenda for Cooperative Extension.

Eric developed the National Award winning program "Project THUNDER: Teens Taking Charge!" for
at-risk youth using adventure-based activities to engage and train teens in personal leadership,
decision-making and civic responsibility. Eric also teaches young people about entrepreneurship via the
"Mini-Society program - Vegas Style" and helps prepare young people to enter the workplace equipped
with the skills necessary for success through his Career Edge workforce readiness program. In addition,
Eric is Nevada's military liaison and Operation: Military Kids (OMK) project Director helping military
youth connect with 4-H and gain a sense of "normalcy" (while their family members are deployed)
during the war on terror.

Eric Killian holds a B.S. in Human Development and Family Studies from Utah State University and an
M.S. in Family Life Education and Consultation from Kansas State University.














FRANCO del ROSARIO
Managing Director, Six Sigma Consulting

Franco del Rosario is the managing director of Six Sigma Consulting in Manila, specializing in
senior-level executive coaching and management development. A graduate of De La Salle University
and the Columbia University Business School, Franco is a former chairman of the Management
Association of the Philippines CEO conference, and a former instructor of the world-renowned Dale
Carnegie Course in Effective Speaking and Human Relations. A highly sought-after presenter and
executive coach, Franco has been the featured speaker at dozens of business and association
conferences throughout Asia over the years, and counseled dozens of CEO's and other top executives
on matters pertaining to executive and employee development, business strategy and marketing
strategy. Franco and his wife, Tere, are the proud parents of three children, each a graduate of the
acclaimed International School in Manila. Franco's father, the Hon. Francisco V. Del Rosario, served as
the Philippine Ambassador to Germany from 1994 to 1996.













WILLA SMITH
Senior Business Advisor, NYS Small Business Development Center at Stony Brook University
Adjunct Professor, College of Business, Stony Brook University

Willa brings over twenty-five years in sales, marketing, financial management and business
development to the SBDC. Starting on Wall Street as an Investment Advisor, she transitioned to the
banking industry as a Loan Officer, and was appointed VP and Regional Sales Manager for Residential
Lending. Willa currently also teaches Entrepreneurship as an adjunct professor in the College of
Business at Stony Brook University, and has presented many consumer workshops and seminars
throughout her career. She has her BA from SUNY Oswego, her Masters in Professional Studies (MPS)
from Stony Brook University. The recipient of the 2008 Deborah C. Hecht Award from Stony Brook
University's School of Professional Development, Willa has been nominated for NYS Business Advisor of
the Year for the past four years.


































SCOTT W. VENTRELLA
President & CEO, Positive Dynamics, Inc.
Adjunct Professor, Fordham University Graduate School of Business

Scott Ventrella is one of America's most admired business authors and leadership experts. Currently the
president & CEO of Positive Dynamics, Inc. in Ridgefield, Connecticut, Scott's past assignments include
service as the managing director of the Center for Corporate Ethics (CCE), executive vice president of
SAI Global, and as a director and business strategist at Mercer Delta. Earlier in his career he was
recruited to assist the president of the Peale Center with its restructuring after the death of center
founder, Dr. Norman Vincent Peale. The author of two highly successful books,
The Power of Positive
Thinking in Business
,
and Me, Inc., Scott has appeared on Good Morning America, FOX-TV, ABC News
World This Morning and been featured in Cosmopolitan, Elle, Investor's Business Daily and Executive
Excellence. A popular guest lecturer and guest speaker, his new book, HONESTLY! How to Work (and
Succeed) with Integrity is expected later this year. Scott has served as an adjunct professor at the
Fordham University Graduate School of Business since 1993. He holds an MS in psychology and a BBA in
marketing, both from Western Connecticut State University.